Do you know the successful YouTubers in Japan? In today's article we're going to show you the most popular channels in Japan. YouTube isn't as successful in Japan as it is in Brazil. Young Japanese people tend to access it, but this scenario is changing thanks to the success of some Japanese Youtubers.
The data in the table was last updated in September 2024, some channels may be international, but the ranking is based on Japanese subscribers and the vast majority are channels from Japan.
Table of Contents
Popular Channels in Japan
Before we talk a bit about the ranking, I want to mention some of the most popular channels and a brief description of each one:
Junya is one of the biggest YouTubers in Japan, known for his short comedy videos that often involve physical challenges and visual jokes. He has over 37 million subscribers, making him a prominent figure in the global YouTube scene. His ability to create quick, easy-to-understand, and visually appealing videos contributes to his great success both inside and outside of Japan.
HikakinTV, created by Hikaru Kaihatsu, better known as Hikakin, was one of the first major YouTube channels in Japan. With over 18 million subscribers, it continues to be an icon of Japanese YouTube. His channel features a variety of content, from funny challenges and unboxings to beatbox music videos, showcasing his versatility as a content creator.
Fischer's is a Japanese entertainment group with around 8.6 million subscribers. Known for their pranks, funny challenges, and outdoor adventures, they have a young and dynamic appeal, making them extremely popular among the teenage and young adult audience in Japan.
THE FIRST TAKE is an innovative music channel that has attracted over 10 million subscribers. It features live performances from Japanese artists in a single take, creating a raw and authentic experience for music fans. The channel has become a prestigious platform for singers and bands in Japan to showcase their talent live.
Ado, one of the most powerful voices in contemporary Japanese music, became internationally known with her hit "Usseewa". Her YouTube channel has over 6.9 million subscribers, and her music videos attract millions of views. Ado stands out for her distinctive voice and bold lyrics, winning a loyal fanbase.
Nakata Atsuhiko no YouTube Daigaku (Nakata Atsuhiko's YouTube University) is a channel focused on education and social commentary, created by Nakata Atsuhiko, a comedian and media personality. With over 5 million subscribers, the channel covers a wide range of topics, from history and economics to philosophy, offering in-depth analysis in an accessible and engaging manner.
Ayase, from the musical duo YOASOBI, is one of the most influential artists in Japan's current music scene. His channel has over 6.7 million subscribers, where he shares his songs and collaborations. Ayase's popularity reflects the ongoing success of YOASOBI, which combines pop music with literature-based storytelling.
SeikinTV, managed by Seikin, brother of Hikakin, also stands out with over 4.7 million subscribers. The channel is focused on entertainment and games, with Seikin creating fun videos that attract a large young audience. His frequent collaboration with Hikakin has helped solidify his popularity in the 日本の YouTube.
ONE OK ROCK, one of the most famous rock bands in Japan, has a strong presence on YouTube with over 4.6 million subscribers. Their channel offers music videos, live performances, and exclusive content for fans. ONE OK ROCK continues to be one of the biggest names in Japanese music on the international stage.
Mrs. GREEN APPLE is another successful band in Japan with over 3.8 million subscribers. Their YouTube channel features music videos and exclusive material, gaining a dedicated fan base. The band is known for its innovative sound and reflective lyrics, and their online popularity reflects their success in the Japanese music industry.
Top 100 YouTube Channels in Japan
The following ranking was shared by vidiq!
| Rank | Channel | Videos | Subscribers | Views |
| #1 | PewDiePie | 4.79K | 111M | 29.39B |
| #2 | ISSEI / いっせい | 2.99K | 41.7M | 31.69B |
| #3 | Junya.じゅんや | 8.75K | 37.3M | 22.72B |
| #4 | Sagawa /さがわ | 8.88K | 33.3M | 26.54B |
| #5 | Bayashi TV | 1.38K | 29M | 17.35B |
| #6 | Saito | 6.08K | 23.9M | 21.45B |
| #7 | Pokémon Kids TV | 533 | 22.4M | 1.95B |
| #8 | HAYATAKU はやたく | 2.05K | 16.4M | 15.13B |
| #9 | はじめしゃちょー（hajime） | 3.13K | 14.6M | 11.7B |
| #10 | Cafe Music BGM channel | 2.51K | 14.6M | 1.47B |
| #11 | Parotter | 1.68K | 13.3M | 4.12B |
| #12 | M2DK.マツダ家の日常 | 5.61K | 12.8M | 8.8B |
| #13 | Mochi.もち | 3.35K | 12.6M | 7.52B |
| #14 | БРУНО | 501 | 12.4M | 3.76B |
| #15 | Nonomen ノノメン | 57.45K | 12M | 4.08B |
| #16 | きまぐれクックKimagure Cook | 1.04K | 12M | 3.2B |
| #17 | せんももあいしーチャンネル | 3.46K | 11.2M | 7.94B |
| #18 | 恋愛とと | 118 | 10.8M | 97.46M |
| #19 | THE FIRST TAKE | 987 | 10.1M | 4.8B |
| #20 | すしらーめん《りく》 | 777 | 9.58M | 2.85B |
| #21 | Alina Saito / 斎藤アリーナ | 943 | 9.51M | 5.32B |
| #22 | Fischer's-フィッシャーズ- | 3.79K | 8.65M | 18.85B |
| #23 | Mazizien | 268 | 8.59M | 1.79B |
| #24 | Yamil4K | 528 | 7.98M | 2.24B |
| #25 | Nino's Home | 138 | 7.74M | 864.53M |
| #26 | Yoshipapa / よしパパ | 1.06K | 7.59M | 10.05B |
| #27 | タキロン Takilong Kids' Toys | 1K | 7.57M | 2.97B |
| #28 | mania japansong | 354 | 7.39M | 1.32B |
| #29 | Ado | 352 | 6.99M | 3.65B |
| #30 | Ayase / YOASOBI | 223 | 6.77M | 4.83B |
| #31 | Junya jr.andMask / こじゅんや | 4.91K | 6.65M | 5.37B |
| #32 | Maryana Ro | 204 | 6.55M | 779.25M |
| #33 | DuckyOMG | 615 | 6.54M | 2.62B |
| #34 | Kendra's Language School | 1.05K | 6.32M | 601.26M |
| #35 | PIN KORO | 1.19K | 6.3M | 3.89B |
| #36 | HikakinGames | 2.2K | 6.17M | 7.97B |
| #37 | avex | 14.8K | 6.14M | 10.3B |
| #38 | 内山さんの日常 (Everyday Uchiyamasan) | 2.31K | 6.13M | 6.53B |
| #39 | はねまりチャンネル・HANEMARI Channel | 1.34K | 6.03M | 4.49B |
| #40 | 毎日甘いもの食べたい | 476 | 5.9M | 4.26B |
| #41 | Sam TV | 23 | 5.9M | 63.59K |
| #42 | Kevin SooExtra! | 603 | 5.8M | 1.19B |
| #43 | sushi ninja /すし忍者 | 1.67K | 5.61M | 3.4B |
| #44 | Kamui - Minecraft Animation | 271 | 5.4M | 1.29B |
| #45 | Kacho かちょ | 6.92K | 5.34M | 5.25B |
| #46 | 中田敦彦のYouTube大学 - NAKATA UNIVERSITY | 1.02K | 5.34M | 1.56B |
| #47 | TWICE JAPAN OFFICIAL YouTube Channel | 401 | 5.19M | 2.08B |
| #48 | BGM channel | 2.2K | 5.15M | 601.96M |
| #49 | exlittlebeans | 116 | 5.05M | 2.52B |
| #50 | Eve | 123 | 5.03M | 2.75B |
| #51 | BabyBusベビーバス - 子供の歌 - 子どもの動画 | 2.15K | 5.01M | 5.56B |
| #52 | 料理研究家リュウジのバズレシピ | 2.3K | 4.99M | 1.66B |
| #53 | こたせな (KOTATSU&SENA) | 719 | 4.91M | 532.87M |
| #54 | ヒカル（Hikaru） | 2.5K | 4.9M | 5.09B |
| #55 | Crazy VLOGS | 367 | 4.87M | 276.93M |
| #56 | Fly-N フライン | 5.23K | 4.78M | 1.62B |
| #57 | SeikinTV | 1.96K | 4.77M | 4.78B |
| #58 | ゼロから打ち師始めます。 | 908 | 4.7M | 2.59B |
| #59 | ONE OK ROCK | 335 | 4.66M | 2.15B |
| #60 | Chocolate Cacao チョコレートカカオ | 469 | 4.62M | 902.76M |
| #61 | UNIVERSAL MUSIC JAPAN | 7.74K | 4.6M | 3.7B |
| #62 | ratkidz | 27 | 4.6M | 773.39M |
| #63 | KIT_FILM | POSITEVE VIBES😁 | 147 | 4.6M | 384.51M |
| #64 | Kota Mino Channel / こたみのチャンネル | 534 | 4.58M | 2.61B |
| #65 | よにのちゃんねる | 463 | 4.54M | 1.34B |
| #66 | takahashi taiyou | 300 | 4.54M | 846.47M |
| #67 | Gawr Gura Ch. hololive-EN | 539 | 4.51M | 409.57M |
| #68 | エガちゃんねる EGA-CHANNEL | 565 | 4.44M | 1.19B |
| #69 | HidaMari Cooking | 752 | 4.43M | 524.52M |
| #70 | NHK | 2.42K | 4.38M | 2.15B |
| #71 | Hideo / ヒデオ | 3.6K | 4.35M | 5.38B |
| #72 | Mischief time | 1.29K | 4.27M | 2.83B |
| #73 | ANNnewsCH | 106.06K | 4.24M | 4.37B |
| #74 | Quynh Tran JP & Family - Cuộc sống ở Nhật | 1.72K | 4.23M | 1.8B |
| #75 | ASMR FOOD | 1.21K | 4.22M | 2.76B |
| #76 | Fujii Kaze | 197 | 4.22M | 1.8B |
| #77 | 水溜りボンド | 3.43K | 4.17M | 4.83B |
| #78 | ウエスP -Mr Uekusa- Wes-P | 3.14K | 4.13M | 1.78B |
| #79 | Toy Kids★トイキッズ | 1.88K | 4.07M | 4.97B |
| #80 | Marina Takewaki | 957 | 4.07M | 1.51B |
| #81 | Dread Yamada | 381 | 4.03M | 2.35B |
| #82 | 【Repezen Foxx】 | 578 | 4.03M | 1.41B |
| #83 | it's Sakura | 313 | 3.99M | 4.25B |
| #84 | ノッカーナアニメーション nokkana animation | 1.73K | 3.96M | 2.67B |
| #85 | Kan & Aki's CHANNELかんあきチャンネル | 3.03K | 3.95M | 11.09B |
| #86 | ５分でできる DIY | 5.96K | 3.89M | 1.66B |
| #87 | コムドット | 2.34K | 3.84M | 4.2B |
| #88 | Mrs. GREEN APPLE | 397 | 3.8M | 2.89B |
| #89 | Gintube | 3.39K | 3.78M | 3.03B |
| #90 | FPS FACT BD | 102 | 3.78M | 193.95K |
| #91 | Kids Labo TV | 243 | 3.73M | 3.85M |
| #92 | あみか部 | 1.13K | 3.71M | 469.27M |
| #93 | 桐崎栄二.きりざきえいじ | 1.07K | 3.67M | 4.05B |
| #94 | トモヤとヤマト | 1.37K | 3.67M | 2.66B |
| #95 | RiChannel | 945 | 3.65M | 2.65B |
| #96 | 平成フラミンゴ | 742 | 3.62M | 1.69B |
| #97 | ポッキー | 4.09K | 3.61M | 3.91B |
| #98 | HIMAWARIちゃんねる | 2.81K | 3.59M | 9.28B |
| #99 | Snow Man | 649 | 3.58M | 3.79B |
| #100 | RRcherrypie | 483 | 3.57M | 2.93B |
